Amazon sellers need product imagery that is clear, persuasive and aligned with the current requirements for the specific listing asset. AI can help develop supporting visual concepts, but marketplace rules and product accuracy remain essential.
Amazon's requirements can change. Always verify the current official requirements before publishing an image.
Main Product Image
Treat the primary image as a factual product representation and verify the current marketplace rules.
Secondary Images
Use additional images to communicate features, scale, use and details where permitted.
Lifestyle Images
Show the product in an appropriate real-world context without making unsupported claims.
Infographic Images
Translate genuine features and specifications into simple visual communication.
A+ Content
Use branded storytelling and product education within the current A+ specifications.
AI Quality Control
Check product geometry, text, logos, accessories and claims.
Current Requirements
Link users to Amazon's official seller documentation and re-check requirements before launch.
Professional Workflow
Maintain original product references and a clear approval process.
Practical checklist
Before publishing or using the information from this guide, a brand should confirm the product reference, intended platform, required image dimensions, brand guidelines, product claims and final quality-control process.